@techreport{kurepository19, type = {Other}, institution = {Keiser University Latin American Campus}, publisher = {Keiser University}, note = {Submitted}, number = {0009-0002-5690-2751}, year = {2025}, title = {M{\'a}s all{\'a} de las ventas: El crecimiento sostenible de las empresas comienza con las personas}, author = {Cerda V{\'a}squez, Orlando Salvador}, keywords = {motivaci{\'o}n, satisfacci{\'o}n laboral, productividad, bienestar organizacional, motivation, job satisfaction, productivity, organizational well-being}, abstract = {Este estudio analiza la relaci{\'o}n entre motivaci{\'o}n, factores psicosociales y rendimiento laboral en empresas nicarag{\"u}enses, a partir de una encuesta aplicada a 1,491 empleados. El an{\'a}lisis revela que la satisfacci{\'o}n laboral, la motivaci{\'o}n y la gesti{\'o}n adecuada del estr{\'e}s influyen directamente en la productividad y en el compromiso organizacional. Asimismo, identifica estilos de liderazgo transformacional y delegativo como m{\'a}s efectivos para fomentar confianza, innovaci{\'o}n y autonom{\'i}a. ------------------- This study analyzes the relationship between motivation, psychosocial factors, and work performance in Nicaraguan companies, based on a survey of 1,491 employees. The analysis reveals that job satisfaction, motivation, and adequate stress management directly influence productivity and organizational commitment. It also identifies transformational and delegative leadership styles as more effective in fostering trust, innovation, and autonomy.}, url = {https://kurepository.keiseruniversity.edu.ni/id/eprint/19/} }